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Crisis at post-Bogusky Crispin Porter as Microsoft ad changes lead to ten per...
We all know that agencies lay off staff when they lose a big account but it’s highly unusual to chop ten per cent of the workforce when one comes up for pitch. But that’s what one-time MDC Partners...
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CP+B founder Alex Bogusky returns to adland with new ‘social impact’ agency...
US advertising poster boy Alex Bogusky (left), formerly the Bogusky in Crispin Porter+Bogusky, is launching a new ‘social impact’ agency called Fearless in partnership with the Disney/Univision cable...
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Can superstar founder Alex Bogusky ride to the rescue of CP+B and owner MDC?
MDC Partners’ one-time flagship agency was Crispin Porter+Bogusky, when co-founder and creative leader Alex Bogusky was carrying all before him. Bogusky left eight years ago to spend his time on a...
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Come on Clearcast, you’re wrong to ban Sodastream ad – how can you denigrate...
Whatever are the people at Sodastream complaining about? Having their ad pulled from television – in this case by the donkeys at the TV advertising clearing house Clearcast – is a gift. It’s the sort...
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Take that Alex Bogusky! – Coke comes out fighting in the obesity wars
Well it has if you think sweet reasonableness packs a punch. Stung by anti-obesity campaigners (like former CPB creative supremo Alex Bogusky) Coca-Cola has launched a TV and online campaign called...
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Keira Knightley smoulders in vain for Chanel
This one might change Keira Knightley’s image: the actress best-known for playing Jane Austen heroines has had her new ad for Coco Chanel Mademoiselle banned in the UK because it’s too sexy. Actually...
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Coke tries to sweeten the pill, BT takes on Sky, Decisive roughs it for...
***There’s been much ado this week about the announcement by Coca-Cola boss Muhtar Kent (left) that it’s going to put calorie counts on its fizzy drinks and stop advertising to children under 12 (a...
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George Parker: why social pimping is all the rage in advertising – but not...
If you remember, in last week’s episode, I explained the balls out, diamond hard, number one tactic to be unfailingly employed by any wannabe Mad Man anxious to climb over the fetid backs of the...
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Crisis at post-Bogusky Crispin Porter as Microsoft ad changes lead to ten per...
We all know that agencies lay off staff when they lose a big account but it’s highly unusual to chop ten per cent of the workforce when one comes up for pitch. But that’s what one-time MDC Partners...
View ArticleClik here to view.
CP+B founder Alex Bogusky returns to adland with new ‘social impact’ agency...
US advertising poster boy Alex Bogusky (left), formerly the Bogusky in Crispin Porter+Bogusky, is launching a new ‘social impact’ agency called Fearless in partnership with the Disney/Univision cable...
View ArticleClik here to view.
Can Alex Bogusky wrestle CPB back to former glories?
CPB, Crispin Porter+Bogusky as was) is one of the flagships of embattled holding group MDC Partners but it seems to be making waves of a different kind now that founder Alex Bogusky is back, rejoicing...
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“Chief creative engineer” Alex Bogusky leaves the factory
Alex Bogusky, one time adland wunderkind (‘Subservient Chicken’ and all that), is exiting CPB (Crispin Porter Bogusky as was), the MDC-owned agency he co-founded, after returning to the fold 18 months...
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